An FMCG Distributors Association named Meghalaya Distributors Association
Over the last few decades, FMCG distributors within Meghalaya have faced damaging trade systems and dominancy adopted by FMCG and e-commerce giants, which have affected the sound mind of any FMCG distributor. Unrealistic price margin of products, unsettled salvage claims, massive investments in inventories and markets, and assigning new FMCG distributors or e-commerce giants without prior information to the existing distributors' area, are a few of the unhealthy practices adopted by FMCG companies. To tackle such issues and bring healthy trade for any FMCG distributors of Meghalaya, MDA, with the counsel of NEDA, has introduced mandate SOPS for all FMCG distributors within the State of Meghalaya. One of the core SOPS of MDA is that any FMCG companies must take NOC/LOC from the Meghalaya Distributors Association for dropping any FMCG distributors' business. FMCG distributors who are members of MDA will get special business privileges and associations with NEDA and AICPDF. On this note, MDA President said, “The time has come for all the FMCG distributors to unite and stand together. The passion and seriousness which an FMCG distributor contributes in the business, will now be appreciated by the companies.”
In recent years, FMCG business dynamics have seen mass adoption of information technology on online and offline platforms. This sudden change in business has affected the traditional business approach of any FMCG distributor. With the help of AICPDF and NEDA, Meghalaya Distributors Association will update, develop, and enhance all MDA members' skill sets from time to time.
Recently, the Office Bearers and the PR coordinator of MDA represented the 20th Annual General Meeting of the Northeastern Distributors Association was held at Dichang Resort, Guwahati, Assam. Presided by the President of AICPDF Mr Dhairyashil Patil & NEDA Mr Vijay Patil and the General Secretary of NEDA Mr Poonam Taneja, delegates of the All-India Consumer Products Distributors Federation and FMCG Distributors Association from 27 different states took part in the Annual General Meet.
Post the experience gathered at the 20th Annual General Meeting of NEDA, the General Secretary of MDA said firmly, “MDA's core foundation lies on the Unity and Strength of all FMCG distributors. It's high time that every FMCG company values our efforts. MDA will be the pillar of all FMCG distributors of Meghalaya.”