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Tata Capital, the financial services arm of the Tata Group, has announced the appointment of Indian cricketer Shubman Gill as their brand ambassador
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The strategic collaboration between Tata Capital and Gill is meant to amplify the brand's growth and position it as a preferred financial services brand in customers' minds
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Tata Capital will launch a multi-media campaign featuring Gill in the coming weeks, to bring their brand purpose of being a reliable financial partner to life
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The qualities embodied in Gill's style of play, such as determination, reliability, and trustworthiness, align with Tata Capital's brand values
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This partnership is expected to strengthen Tata Capital's position as India's preferred financial services company, driving innovation and excellence in the sector
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