Thums Up’s new digital-first, multi-tech campaign will provide exclusive access to Toofani match moments via the innovative “Stump Cam” The campaign films feature ‘Toofani’ cricketers Jasprit Bumrah,
Coca-Cola India, in line with its efforts towards creating an Atmanirbhar Bharat, has announced a decade of successful implementation of its Project Unnati. The project is part of Coca-Cola’s Fruit Ci
Continues its association with legendary veteran actor Amitabh Bachchan and renowned actress Pooja Hegde Partners with the iconic south Indian superstar Nagarjuna as the new brand ambassador Maaza, C
Coca-Cola India has rolled out a technological product innovation - a locked Coke, which is a limited edition bottle of the beverage for the festive season. The ‘locked’ bottle is fitted with a specia
Coca-Cola India is leveraging Adani Digital Labs Private Limited to build an innovative consumer-centric platform, ‘Adani Sampling’ Through the partnership, select brands under Coca-Cola India’s ambit
Coca-Cola India has announced the first-ever brand extension for its homegrown brand Limca into the hydrating sports drinks category with ‘Limca Sportz’. The brand, which has completed over 5 decades
Adding to the Diwali merriment, Costa Coffee, Coca-Cola’s leading player in the commercial beverage categories in India, has unveiled its festive campaign CostaWaliDiwali. The new campaign is as innov
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